Please use this identifier to cite or link to this item:
http://hdl.handle.net/123456789/962| Title: | Strategic Marketing Management : Planning, Implementation and Control |
| Authors: | Wilson, Richard Ms Gilligan, Colin |
| Keywords: | Strategic marketing Marketing management marketing strategic managment management |
| Issue Date: | 2005 |
| Publisher: | Elsevier Butterworth -Heinmann |
| URI: | http://hdl.handle.net/123456789/962 |
| ISBN: | 0750659386 |
| Appears in Collections: | eCollection |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| Strategic Marketing Management, planning, implementation and control ( PDFDrive ).pdf | 11.31 MB | Adobe PDF | View/Open |
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