| 000 -LEADER |
|---|
| fixed length control field |
00454nam a22001577a 4500 |
| 007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION |
|---|
| fixed length control field |
tvtc |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
171010b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
0070608911 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
658.8 |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Stanton, J. William |
| 245 ## - TITLE STATEMENT |
|---|
| Title |
Fundamentals of Marketing |
| Statement of responsibility, etc |
/ William J. Stanton |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
6th edition |
| Remainder of edition statement |
International Student Edition |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc |
London |
| Name of publisher, distributor, etc |
McGraw-hill international book company |
| Date of publication, distribution, etc |
1981 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xv,604p. |
| Dimensions |
cm |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
|
| Item type |
Books |
